This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from 92custom (the “Site”).

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PERSONAL INFORMATION WE COLLECT

We automatically collect certain information about your device when you use the Site, including information about your web browser, IP address, time zone, and some of the cookies present on your device. Furthermore, while you explore the Site, we gather information about the specific web pages or goods that you see, as well as information about what websites or search keywords led you to the Site and how you interact with it. This automatically obtained data is referred to as "Device Information."

The following technologies are used to obtain Device Information:

"Cookies" are little data files that are stored on your device or computer and include an anonymous unique identification. Visit http://www.allaboutcookies.org for additional information about cookies and how to disable them.

"Log files" gather data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps to monitor activity on the Site.

Electronic files known as "web beacons," "tags," and "pixels" are utilized to capture information about how you use the Site.

We employ "Facebook pixels" and "Google Adwords pixels," which are electronic files owned by Facebook and Google, respectively, to offer you with a more tailored service and to enhance our goods.

We also collect some information from you when you make a purchase or attempt to make a purchase on the Site, such as your name, billing address, shipping address, payment information (including credit card numbers, PayPal), email address, and phone number. This data is referred to as "Order Information" by us.

In this Privacy Policy, we refer to both Device Information and Order Information when we say "Personal Information."

GOOGLE

We utilize a variety of Google Inc. products and services (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Tag Manager is a tool that allows you to manage your

Please be aware that we utilize Google Tag Manager for the sake of openness. Personal information is not collected by Google Tag Manager. It makes it easier to integrate and manage our tags. Tags are short pieces of code that let us track traffic and visitor behavior, identify the impact of online advertising, and test and improve our websites.

Visit https://www.google.com/intl/de... for more information on Google Tag Manager.

Google Analytics is a tool that allows you to track

The Google Analytics service is used on this website. To assist the website analyze how people use the site, Google Analytics employs "cookies," which are text files deposited on your computer. Google will transfer and store the information produced by the cookie regarding your use of the website (including your IP address) on servers in the United States.

We would like to bring your attention to the fact that Google Analytics is supplemented on this website with the code "gat. anonymizeIp();" to ensure that IP addresses are collected anonymously (so called IP-masking).

If IP anonymization is enabled, Google will truncate/anonymize the final octet of an IP address for Member States of the European Union and other signatories to the European Economic Area Agreement. The complete IP address is only transferred to and abbreviated by Google servers in the United States in unusual circumstances. Google will use this information on behalf of the website provider to evaluate your use of the website, compile website activity reports for website operators, and offer other services pertaining to website activity and internet usage to the website provider. Google will not link your IP address to any other information it has. You may disable cookies in your browser by changing the necessary settings. Please note, however, that you may not be able to access the full functionality of this website if you do so. Furthermore, by downloading and installing the browser plug-in available at https://tools.google.com/dlpage/gaoptout?hl=en-GB, you may prevent Google from collecting and using data (cookies and IP address).

By clicking the following link, you can opt out of Google Analytics. An opt-out cookie will be placed on your computer, preventing the collecting of your data in the future when you visit this website.

Google Analytics should be turned off.

http://www.google.com/analytic... or https://www.google.de/intl/en uk/policies/ provide more information on the terms and conditions of use and data protection.

Please note that the Google Analytics code on this website is augmented with "anonymizeIp" to guarantee that IP addresses are collected anonymously (so called IP-masking).

Google Remarketing (Dynamic)

We promote trivago on the Internet via Google Dynamic Remarketing, namely on the Google Display Network. By setting a cookie on your web browser, dynamic remarketing will show you advertising based on the portions of our websites you have visited. This cookie does not identify you or grant you access to your computer or mobile device in any way. The cookie tells other websites, "This person viewed a certain page; therefore, display them adverts related to that page." We can adjust our marketing to better meet your needs with Google Dynamic Remarketing, and only show you advertisements that are relevant to you.

You may opt out of Google's usage of cookies if you don't want to view adverts from trivago by going to Google's Ads Settings. Visit Google's privacy policy for more details.

Google's DoubleClick

Cookies are used by DoubleClick to enable interest-based advertising. The cookies track which ad was displayed in the browser and if you visited a website after clicking on it. Personal information is not collected by cookies.

You may opt out of Google's usage of cookies if you don't want to view interest-based advertising by going to Google's Ads Settings. Visit Google's privacy policy for more details.

FACEBOOK

We also make advantage of Facebook Inc.'s remarketing tags and Custom Audiences (1601 S. California Avenue, Palo Alto, CA 94304 USA, "Facebook").

Custom Audiences on Facebook

We use Facebook Custom Audiences in the context of interest-based online advertising. Your use data is used to build a non-reversible and non-personal checksum (hash value) for this purpose. This hash value can be sent to Facebook for data analysis and marketing. Your actions on the trivago N.V. website are included in the gathered information (e.g. browsing behavior, visited subpages, etc.). Your IP address is also transferred and utilized for geographical advertising management. The information gathered is only sent to Facebook in an encrypted format, and it is anonymous to us, which means that we do not have access to individual users' personal information.

Please visit https://www.facebook.com/about... or https://www.facebook.com/busin... for more information on Facebook's privacy policy and Custom Audience. You may disable Custom Audience here if you don't want data to be collected through it.

FBX stands for Facebook Exchange.

When you visit our websites using remarketing tags, your browser establishes a direct link with the Facebook server. Your IP address is used by Facebook to determine that you have visited our website. This enables Facebook to link your visit to our site to your Facebook account. We can utilize the information we've gathered to show Facebook ads. We emphasize that we, as the website's provider, have no knowledge of the sent data's content or Facebook's use of it.

Conversion Tracking Pixel on Facebook

We can use this technique to track users' behavior once they are sent to a provider's website after clicking on a Facebook advertising. As a result, we can track the effectiveness of Facebook ads for statistical and market research objectives. The information gathered is kept private. This implies that we are unable to view any particular user's personal information. Facebook, on the other hand, saves and processes the information gathered. We're notifying you about this based on the information we have at the moment. According to Facebook's privacy policy, which may be found at https://www.facebook.com/about..., the data can be linked to your Facebook account and used for their own advertising reasons. Facebook Conversion Tracking also enables Facebook and its partners to offer you ads both on and off the platform. In addition, for these purposes, a cookie will be kept on your computer.

By using the website, you consent to the data processing related with the Facebook pixel integration.

If you want to revoke your authorization, please click here: https://www.facebook.com/ads/settings.

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HOW DO WE USE YOUR PERSONAL INFORMATION?

We utilize the Purchase Information we collect in general to fulfill any orders you place on the Site (including processing your payment information, shipping arrangements, and sending you bills and/or order confirmations). We also utilize this Order Information for the following purposes:

- Communicate with you; - Screen our orders for possible risk or fraud; and - Provide you with information or advertising about our products or services based on the choices you've provided with us.

We gather Device Information to assist us screen for possible risk and fraud (in particular, your IP address), as well as to enhance and optimize our Site in general (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

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SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to assist us in the above-mentioned use of your Personal Information. We utilize Google Analytics, for example, to better understand how our customers use the Site; you can learn more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. Google Analytics can also be turned off at https://tools.google.com/dlpage/gaoptout.

Finally, we may share your Personal Information in order to comply with relevant laws and regulations, to answer to a subpoena, search warrant, or other valid requests for information, or to otherwise safeguard our rights.

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BEHAVIORAL ADVERTISING

We use your Personal Information to send you targeted advertising or marketing messages that we believe will be of interest to you, as indicated above. Visit the Network Advertising Initiative's ("NAI") instructional page at http://www.networkadvertising.... for additional information on how targeted advertising works.

Using the links below, you may opt-out of targeted advertising:

- https://www.facebook.com/settings/?tab=ads

- Google: https://adssettings.google.com/anonymous

- Bing: https://advertise.bingads.micr... Bing: https://advertise.bingads.micr...

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DO NOT TRACK

Please note that when we receive a Do Not Track signal from your browser, we do not change our Site's data gathering and usage methods.

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YOUR RIGHTS

If you are a European resident, you have the right to request access to personal information we possess on you, as well as the correction, updating, or deletion of that information. If you wish to exercise this right, please contact us using the details provided below.

Furthermore, if you are a European resident, please be aware that we are processing your data to fulfill any contracts we may have with you (for example, if you place an order through the Site) or to pursue our legitimate business reasons indicated above. Please be aware that your data may be transmitted outside of Europe, including to Canada and the United States.

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DATA RETENTION

We will keep your Order Information for our records if you place an order through the Site until and until you ask us to remove it.

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CHANGES

This privacy policy may be updated from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

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CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at support@92custom.com

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